Presenting the Mazda Spot & Win Decal Giveaway! If your car is spotted by our roving Mazda Team with our  "You simply drive. I Zoom-Zoom" decal, you stand to win attractive Mazda premiums!

Winning car plate numbers will be announced on our Facebook page on the last day of every month! Not limited to Mazda owners, everyone can participate and stand an equal chance of winning!

So visit our showrooms from today to get your exclusive Mazda decal. Put it up and zoom-zoom away! Terms & Conditions apply.

http://www.sgcarmart.com/coty2011/winners.php

New Compact SUV Will be Mazda CX-5

- The first of Mazda's next-generation products to blend SKYACTIV TECHNOLOGY with KODO design -

HIROSHIMA, Japan—Mazda Motor Corporation today announced that its new compact crossover SUV will be called the Mazda CX-5. It is the production model derived from the Mazda MINAGI concept car, which debuted at the Geneva Motor Show* in March this year and will be shown at the New York International Auto Show that opens on April 20, 2011. The CX-5 will be the first production vehicle to incorporate Mazda's new design theme, 'KODO - Soul of Motion' as debuted on the Mazda SHINARI concept car, as well as the full range of breakthrough SKYACTIV technologies, including engines, transmissions, body and chassis. The CX-5 will join Mazda's global line-up in 2012.

The "CX" in CX-5 represents Mazda's line-up of crossover SUV vehicles, which also includes the Mazda CX-7 and Mazda CX-9. The CX-5 will be the compact model in the series.

The Mazda CX-5 will make its international debut at the 64th IAA (Internationale Automobil-Ausstellung) Motor Show to be held in Frankfurt, Germany in September 2011.

MX-5 reaffirms its position as the world's favorite lightweight, open-top, two-seat sports car.

HIROSHIMA, Japan—Total production of Mazda Motor Corporation's MX-5 sports car (known as the Mazda Roadster in Japan) reached 900,000 units on February 4, 2011. This significant milestone was achieved 21 years and 10 months after mass production of the first-generation MX-5 commenced in April 1989. The MX-5 was initially certified by Guinness World Records as the world's "Best selling two-seat sports car" when production reached 531,890 units in May 2000. Guinness updated the record when production passed 700,000 and, later, 800,000 units. Currently, Mazda is reapplying to Guinness World Records to have the record updated to 900,000 units.
During the 1960s and 1970s, numerous lightweight and fun-to-drive sports cars offered nimble handling and free-spirited open-air motoring. In the 1980s, Mazda decided to resurrect this spirit with a new roadster for the modern age. Using the latest engineering techniques, Mazda developed the MX-5 and announced it in February 1989 as a reminder that driving could still be fun despite ever-stricter safety and quality standards. To this day, the MX-5 remains the longest enduring nameplate in Mazda's global lineup.
Nobuhiro Yamamoto, program manager of the current MX-5, said, "Since Mazda launched the original MX-5, it has undergone two complete product redesigns and a series of upgrades. Its enduring success is due to the strong support it enjoys from MX-5 fans around the world. Going forward, I will strive to keep the MX-5's spirit alive while evolving it into a car that will be loved by even more people."

Mazda's senior managing executive officer in charge of development, Seita Kanai, said, "More than 20 years have passed since the first-generation Mazda MX-5 was born. During this time, society and vehicles themselves have changed significantly. Responding to environmental issues and the depletion of the Earth's natural resources has become increasingly important for all automakers. As part of its environmental efforts, Mazda announced its new SKYACTIV technologies last year. Currently, we are pushing forward with development of future products that will incorporate these technologies. Many of the elements that go into our SKYACTIV technologies, such as comprehensive weight reduction, grew from the long years of development work that have gone into the MX-5. Indeed, the guiding principle behind the SKYACTIV technologies – to build cars that are fun to drive – is perfectly embodied by the MX-5."
"As we head toward the next production milestone of one million units," Kanai continued, "Mazda is committed to further evolving the MX-5. We will refine its fun-to-drive character and further enhance its environmental and safety capabilities. As Mazda passes its 91st birthday, we are turning our sights toward our 100th anniversary. In the years ahead, we will continue to cherish the MX-5, alongside its loyal fan base, as the symbol of the Mazda brand."

HIROSHIMA, Japan—Mazda Motor Corporation will showcase the world premiere of its new MINAGI compact crossover SUV concept car during the press days of the 2011 Geneva motor show, which is being held from March 1-13, 2011. The Mazda MINAGI concept fully embraces Mazda's new SKYACTIV technologies and its new design theme, KODO – Soul of Motion. The exciting MINAGI concept is the forerunner to the launch of Mazda's upcoming next-generation products and symbolizes the evolution of the Mazda brand as it begins a new era.

The Mazda MINAGI is a compact crossover SUV concept that combines Mazda's SKYACTIV technologies – which represent the harmony between driving pleasure and outstanding environmental and safety performance – with emotional KODO design that communicates pent-up energy bursting with vitality as the vehicle nimbly navigates a sprawling urban cityscape. Fully introducing SKYACTIV technologies throughout, MINAGI is equipped with a SKYACTIV engine and SKYACTIV transmission fitted to a SKYACTIV-Body and chassis that merge comprehensive weight reduction with the assurance of ample safety features.
 

Read sgCarMart's review on our premium X-Series sports range - MX-5, RX-8 and CX-7 turbo.

HIROSHIMA, Japan—Mazda Motor Corporation today announced the launch of its SKYACTIV
next-generation technologies — including engines, transmissions, vehicle bodies and chassis —
that will begin appearing in Mazda products from 2011. The Mazda Demio (known overseas as
the Mazda2) will be the first model to feature SKYACTIV technology and will go on sale in Japan
in the first half of 2011. It will be powered by the SKYACTIV-G, Mazda’s next-generation direct
injection gasoline engine that achieves significantly improved fuel efficiency thanks to a high
compression ratio of 14.0:1*. The Mazda Demio SKYACTIV-G will achieve fuel economy of 30
kilometers per liter without any assistance from an electric motor.

Highlights of the SKYACTIV technologies:
• SKYACTIV-G: a next-generation highly-efficient direct-injection gasoline engine with the world’s
highest compression ratio of 14.0:1
• SKYACTIV-D: a next-generation clean diesel engine with the world’s lowest compression ratio of
14.0:1
• SKYACTIV-Drive: a next-generation highly-efficient automatic transmission
• A next-generation manual transmission with a light shift feel, compact size and significantly reduced
weight
• A next-generation lightweight, highly-rigid body with outstanding crash safety performance
• A next-generation high-

HIROSHIMA , Japan—Mazda Motor Corporation has announced that the cumulative global production volume of the Mazda6 (known as Mazda Atenza in Japan) reached two million units at the end of August 2010. The Mazda6 reached this milestone in the eight years and six months since production of the first generation Mazda6 commenced in February 2002 at Mazda’s Hofu Plant No. 2 in Yamaguchi prefecture. This achievement marks the second fastest time – after the Mazda3 – to produce two million units of one model since Mazda launched its new generation Zoom-Zoom product lineup in 2002.

HIROSHIMA, Japan—Mazda Motor Corporation announced Mazda's new design theme, 'KODO - Soul of Motion', and the design concept model, Mazda SHINARI, a pure expression of this new theme.

Since launching its first passenger car, the Mazda R360 Coupe, exactly 50 years ago, Mazda has spent many years exploring the concept of ‘motion,’ offering customers designs that are exciting both to view and to drive. In particular, since the launch of the Zoom-Zoom brand message, Mazda has pursued the concept of more athletic and sporty motion, and has adopted dynamic designs for all Mazda models starting with the Mazda6 and followed by the RX-8 and the Mazda2. In recent years, this motion-based design has been further extended to incorporate the theme of ‘motion inspired by nature’, embodied in the Mazda NAGARE concept car series and the all-new Mazda5.

As a result of these initiatives, since the launch of the first Mazda6 in 2002, Mazda design has been the subject of great acclaim, receiving 30 global awards for car design alone.

Ikuo Maeda, the head of Mazda’s Design Division, explains the new design theme in this way: “In our work to further evolve the expression of motion, Mazda Design has focused on the strength, beauty and tension found in the instantaneous movement seen in animals. This motion that is so full of vitality that it stirs the emotions of those who see it. We have named it ‘KODO – Soul of Motion’, and our aim is to express movement with forceful vitality and speed as the design theme for Mazda’s upcoming models.”

Maeda continues, “Mazda’s four design studios located in Japan (Hiroshima and Yokohama), Europe (Frankfurt, Germany), and North America (Irvine, California) are currently combining to take up the challenge to achieve a breakthrough in the expression of motion in car design, and incorporate this expression into our future products.”

Mazda SHINARI

Mazda SHINARI is a 4-door, 4-seat, sports coupe and a pure expression of the new design theme, ‘KODO – Soul of Motion’, in its idealized form. Mazda SHINARI showcases several new design elements that will carry forward into production, and represents the first initiative by Mazda Design to express ‘KODO – Soul of Motion’.

The Japanese word shinari describes the powerful yet supple appearance of great resilient force when objects of high tensile strength, such as steel or bamboo, are twisted or bent. It also refers to the appearance of a person or animal as it flexes its body in preparation for a fast movement, and it is these images that form the basis for the name of this concept car. 

With images of strength flowing across every panel and part, the Mazda SHINARI looks ready to leap at any second. This form incorporates the expression of a strong backbone running through the body, the sudden release of pent-up energy, and the interplay of beautiful, supple movements. The distinctive front fenders represent the further evolution of the prominent fenders introduced on the RX-8. They highlight the dynamic movement expressed in the sides of SHINARI, in a style that is both sporty and elegant. Together with the further three-dimensional sculpting of the front grille, the design proudly emphasizes the Mazda lineage. There is a powerful line of movement originating at the grille and continuing through the bonnet, fender, front lamp modules and bumper. Finally, an aluminium floating bar linking the grille with the headlights enhances the three-dimensional expression of speed.

In the interior, Mazda Design has created the ‘ultimate athletic space’ focused on linking ergonomics with basic mechanical functions. We have designed the optimum space for both the driver cockpit, to enable the driver to focus on the task of driving, as well as the passenger environment, offering a sense of openness. In this model, Mazda offers new ideas for the human-machine interface in cockpit design, enabling the driver to switch at will between three modes: Business, Pleasure and Sport, to enjoy driving in line with the situation at the time.

Read it elsewhere:
i. http://www.japancorp.net/Article.asp?Art_ID=23064

Mazda3 2.0L & Mazda5 - Recall NOT required for Singapore
In some markets, Mazda is conducting a recall on Mazda3 2.0L and Mazda5 cars manufactured from 1 April 2007 to 30 November 2008.  Please rest assured that a recall is NOT required in Singapore as there have not been any safety-related occurrences to-date.  In some isolated cases, drivers may experience heaviness in steering; when this happens, the driver can still steer the car, but more effort will be required.  As a preventive measure, Mazda Motor (S) Pte Ltd will be conducting a Special Service Programme (SSP) on these vehicles.  Our Service department will contact owners within this programme once the countermeasure from Mazda Motor Corporation (Japan) is ready.  Meanwhile, please feel free to call our Service department at 6395 8833/38 or 6603 6128 if you have any concerns or queries on this matter.

Read Oneshift.com's latest review, pitting our all-new Mazda8 MPV against the Toyota Previa.
http://oneshift.com/articles/article.php?artid=742&pageid=1

Mazda Motor unveils the new CX-7 that comes in a new variant that saves you more fuel.

Check out what others have said about our car.
i. Sgcarmart: http://www.sgcarmart.com/news/review.php?AID=180&PN=1
ii. Oneshift: http://www.oneshift.com.sg/articles/article.php?artid=653&pageid=4

Check out the official Mazda 90th Anniversary website loaded with pictures and information on Mazda's 90-year history.
http://www.mazda.com/90th/

In light of recent re-call issues faced by their fellow competitors, Mazda Motor Singapore takes a step forward in protecting their brand as a whole. The car dealer has enlarged their tent to include Mazda Parallel Imports under their service wing. Singapore owners of parallel-imported Mazdas in stock condition can now service and repair their vehicles at Mazda Service Centres at Alexandra and MacPherson.

Read the full article on Asiaone Motoring:
http://www.asiaone.com/Motoring/News/Story/A1Story20100330-207644.html

Read Oneshift.com’s latest review, pitting our CX-7 2.5L against the Nissan Murano 2.5L.

http://oneshift.com/articles/article.php?artid=733&pageid=1

Mazda Hybrid Coming. Don’t expect a Prius. Taken from Drive.com.au.

Read more:
http://news.drive.com.au/drive/motor-news/mazda-hybrid-coming--dont-expect-a-prius-20100412-s1gm.html

Mazda Sky Concept
The Mazda SKY concept is our development theme for the next-generation power trains now being developed under Mazda's Sustainable Zoom-Zoom long-term vision.

Mazda SKYTECH is our name for the innovative technology underpinning the development concept for our next-generation powertrains. The 2009 Tokyo Motor Show marked the world premiere of three items based on Mazda SKYTECH:

• Mazda SKY-G ^* next-generation direct injection gasoline engine,
• Mazda SKY-D ^* next-generation diesel engine, and
• Mazda SKY-Drive ^* next-generation automatic transmission.

Click below link to read more about the next Mazda SKYTECH engines
http://www.mazda.com/mazdaspirit/env/skyconcept/nex.html

HIROSHIMA , Japan—Mazda Motor Corporation is pleased to announce that on May 18, 2010 it received the IAHE Sir William Grove Award from the International Association for Hydrogen Energy (IAHE) at a presentation ceremony in Essen, Germany.

Mazda Motor is conducting a Special Service Programme (SSP) on all Mazda3s produced between Jan '06 & Mar '09. We apologise if we haven't been able to attend to your call. To make an appointment, please call 6395 8833 or 6603 6128 and leave a message with your name and contact number OR email service@mazda.com.sg. We'll be in contact with you in the next 48 hours.

For regular servicing, please go to ebooking.mazda.com.sg.

Thank you.

Locally, Mazda Motor Singapore has not received any complaints on this issue, but we are already in touch with Mazda Corporation, Japan to find out if a recall is required for our market.

Read Mazda Motor Singapore's official response:
http://www.mazda.com.sg/moby/cms/structuredcontent/news/images/M3_recall_letter.pdf